IDEA

While the pandemic has spotlighted the general lack of flexibility and readiness of the entrepreneurial ecosystem to react fast, it also increased the openness to innovation and cross-sectoral collaborations and opportunity to improve innovation processes and culture inside companies. In this context, IDEA project proposes a new solution to tackle the opportunity created, by providing new tools and development path to support companies to develop new solution through ideation processes. The process is to be further enhanced by a close collaboration between traditional and creative SMEs and startups as a way to increase the quality of the ideas for innovation developed and to reduce the existing gap between companies from these sectors. By joining SMEs, startups and creative industry all will benefit from multitude of visions and approaches and cross sectoral collaborations that will unlock new sustainability opportunities for all. Thus, the project aims to develop a new tool to support innovation, creativity and collaborations as a mean to growth, sustainability and resilience under unexpected situations.

Under IDEA project, gathering 5 organizations from 4 different countries, 3 intellectual outputs will be developed. With the IDEA project, the partnership aims to deliver a solution to support SMEs to become more innovative and be more prepared to face the challenges and obstacles of unexpected and risky global situations like the currently COVID-19 pandemic.

Topics addressed:

• Creativity and culture
• Cooperation between educational institutions and business
• Enterprise, industry and SMEs (incl. entrepreneurship)